how to evaluate a game idea

how to evaluate a game idea

How to Evaluate a Game Idea

Creating a game takes time and effort, so it’s important to evaluate a game idea before committing to it. Fortunately, there are several tools available to help you gauge the potential success of an idea. Here are a few ways to evaluate a game idea:

Analyze the Target Market

Before committing to a game idea, research the target market. Who are the game’s target audience? Who is most likely to purchase the game or recommend it to others? What age or gender does the game appeal to most?

Analyzing the target market will give you a better understanding of how the game could be successful.

Conduct Market Research

Conducting market research can help you determine how competitors in your genre are doing. What games are popular in the genre? What makes them successful? What content or features do they have in common?

Knowing how your competition fares in the market can give you an idea of what your own game needs to be successful.

Test Playability and Mechanics

Once you have an idea of what the game looks like and what it offers, it’s time to test the playability and mechanics. Ask yourself: Is the game easy to learn? Are the controls intuitive? Does the game flow well? Are the objectives easy to understand?

By assessing the playability and mechanics, you can determine if the game makes sense and if it’s something people would be interested in playing.

Test the Value

Finally, determine the value of the game. Is it a game people would be willing to pay for? Does the cost align with the competition? Are there any special features or rewards that make it stand out from other games in the genre?

Testing the value of the game will help you decide if the game is worth investing in and whether or not you will be able to make a profit.


Evaluating a game idea can give you a good indication of whether or not the game will be successful. Research the target market, conduct market research, test playability and mechanics, and determine the value of the game. By following these steps, you’ll be able to determine if an idea has the potential to be a successful game.



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